AdZeta
@adzeta
New York, NY Software DevelopmentOverview
About AdZeta
AdZeta helps companies identify and acquire the right customers based on LTV, not just how much they spend on their first purchase. It predicts future CLV with +90% accuracy and converts that into richer, platform-native signals so Meta/Google can optimize for repeat purchase and profit, not first-order revenue.
AdZeta was built on the premise that data without activation means nothing. We derive insights from your first-party data to send value signals to your ad platforms: governed, auditable and real-time. All done in a compliant way without touching your PII data. AdZeta is SOC2 Type II compliant.
Advertisers that integrate AdZeta see on average 20-50% increase in ROAS.
AdZeta was built on the premise that data without activation means nothing. We derive insights from your first-party data to send value signals to your ad platforms: governed, auditable and real-time. All done in a compliant way without touching your PII data. AdZeta is SOC2 Type II compliant.
Advertisers that integrate AdZeta see on average 20-50% increase in ROAS.