African Life-Centric Design

African Life-Centric Design (ALCD) is a design approach that brings together the principles of life-centered design with distinct creation ethoses and the vast human knowledge from across the African Continent. African Life-Centric Design, and in turn African futurism distinguishes itself from other ‘futurisms’ and design ideologies by firmly grounding its vision within the pluralistic realities of Africa. ALCD delves into the perspectives and aspirations of Africans living on the continent, which ensures that the envisioned future is not an idealised projection based on external perceptions, but one rooted in the lived experiences, inherited cultural practices and factors that can only be understood by those on and from the continent.