
A $1 trillion industry. And nobody can tell you where the people are.
Billions go into warehouse automation every year. Robots get mapped. Pallets get tracked. Routes get optimized. But the workers moving between all of it? They're invisible. No position data. No real-time protection. No digital record of what happens when a forklift turns a corner and a person is standing on the other side.
This is the gap our CEO Dr. Michael Demes broke down in a deep dive conversation with Alessio Merello from Milestone.
"You go to work to make your life possible. To earn some things, to evolve, to love your life. And then you're going to work and lose your life. That is the one thing we wanted to change."
The full picture:
🔸 Industry 4.0 connected machines to the cloud but left manual processes on the shopfloor completely analog
🔸 Every two minutes, an accident with personal injury occurs in European intra-company transport
🔸 Most safety systems still rely on transponders that workers need to wear, charge, and remember to carry
🔸 Camera-based approaches failed for years because of latency and privacy concerns
How Sentics is closing this gap:
✅ Our ORTLS creates a live, privacy-compliant digital twin of the entire warehouse floor, no wearable tags required
✅ Edge computing processes all image data on-site. No cloud, no stored footage, no privacy risk
✅ The same system that prevents collisions in real time captures the spatial data that optimizes the entire operation
✅ Safety becomes the entry point for facility-wide digitization, not a standalone cost center
Thank you Alessio for putting a spotlight on a problem that affects millions of warehouse workers every day.
🔗 Read the full deep dive here:
With Sentics, safety isn't an afterthought; it's built into every move.
#PhysicalAI #SenticsAI #Intralogistics #WorkplaceSafety #CollisionPrevention #SmartLogistics #AIAgents #EHS #DigitalTwin
Billions go into warehouse automation every year. Robots get mapped. Pallets get tracked. Routes get optimized. But the workers moving between all of it? They're invisible. No position data. No real-time protection. No digital record of what happens when a forklift turns a corner and a person is standing on the other side.
This is the gap our CEO Dr. Michael Demes broke down in a deep dive conversation with Alessio Merello from Milestone.
"You go to work to make your life possible. To earn some things, to evolve, to love your life. And then you're going to work and lose your life. That is the one thing we wanted to change."
The full picture:
🔸 Industry 4.0 connected machines to the cloud but left manual processes on the shopfloor completely analog
🔸 Every two minutes, an accident with personal injury occurs in European intra-company transport
🔸 Most safety systems still rely on transponders that workers need to wear, charge, and remember to carry
🔸 Camera-based approaches failed for years because of latency and privacy concerns
How Sentics is closing this gap:
✅ Our ORTLS creates a live, privacy-compliant digital twin of the entire warehouse floor, no wearable tags required
✅ Edge computing processes all image data on-site. No cloud, no stored footage, no privacy risk
✅ The same system that prevents collisions in real time captures the spatial data that optimizes the entire operation
✅ Safety becomes the entry point for facility-wide digitization, not a standalone cost center
Thank you Alessio for putting a spotlight on a problem that affects millions of warehouse workers every day.
🔗 Read the full deep dive here:
With Sentics, safety isn't an afterthought; it's built into every move.
#PhysicalAI #SenticsAI #Intralogistics #WorkplaceSafety #CollisionPrevention #SmartLogistics #AIAgents #EHS #DigitalTwin
Shared bySage Nguyen - 5 days ago
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