Imensitate

We are a retail company in Moldova with years of successful distribution experience. Our diverse portfolio of supermarket chains is designed to meet the needs of different customer segments while maintaining our core principles of quality, affordability, and convenience.

Our Brands Portfolio includes brands: Bonus, Local, Primul Discounter and FOXI Cafe&Market.

Mission
To enhance the shopping experience by offering high-quality, fresh, and affordable products while supporting local suppliers and fostering long-term customer relationships.

Values
• Customer-Centric Approach – We prioritize customer satisfaction by ensuring accessibility, convenience, and quality in every shopping experience.
• Integrity & Transparency – We operate with honesty and responsibility, building trust with our customers, partners, and employees.
• Innovation & Growth – We embrace modern retail trends and continuously improve our operations.
• Sustainability & Community Support – We are committed to social responsibility, supporting local businesses and reducing our environmental footprint.

Positioning
We position ourselves as a reliable and customer-oriented retail group that provides diverse shopping formats, from supermarkets to discount stores and convenience markets, catering to all consumer needs.

Strategy
• Market Leadership – Strengthening our presence by expanding our store network and enhancing product assortment.
• Customer Loyalty – Implementing loyalty programs and personalized offers to build strong relationships with our shoppers.
• Operational Efficiency – Optimizing logistics, supply chains, and cost structures to maintain competitive pricing.
• Digital Transformation – Integrating modern technologies to improve service, from self-checkouts to online shopping solutions.

At Imensitate, we are committed to innovation, sustainability, and delivering the best shopping experience in Moldova.