Overview
About JAECOO South Africa
JAECOO is a newly established urban off-road SUV brand that already boasts a significant presence in key global markets such as Europe, Russia, Malaysia, the Middle East and indeed right here in South Africa.
Having been announced at Auto Shanghai 2023 in China, JAECOO debuted as an independent brand within the Chery Group, with a distinct focus on urban off-road SUVs and a fitting brand slogan of “From Classic, Beyond Classic”.
The name JAECOO is inspired by the fusion of the German word “jäger” (meaning “hunter”) and the English term “cool”, capturing the feeling of both off-road ability and urbanism. The brand blends the wisdom and craftsmanship of master design teams assembled from countries such as the United Kingdom and Germany, setting a new standard for urban off-road SUVs.
The JAECOO brand launches in South Africa with the cutting-edge J7 range, which will comprise 3 distinct derivatives and challenge local consumers’ traditional perceptions of off-roading. The J7 plug-in hybrid electric vehicle (PHEV) and the flagship J8, meanwhile, are scheduled to be introduced later in the year.
JAECOO already boasts nearly 40 dedicated dealerships around the country, carefully selected to cover all of South Africa’s major metropolitan areas and cities. The brand’s dealer network offers its customers a dedicated range of sales and support services and is backed by the Chery Group’s well-established parts warehouse and customer-care office.
All JAECOO models come standard with a generous 5-year/70 000 km service plan and a lengthy 5-year/150 000 km factory warranty (as well as Roadside Assist for 5 years), while the vehicle’s engine is covered by an industry-leading 10-year/1-million km warranty (the latter linked to the first owner).
Tirelessly dedicated to innovation, JAECOO is committed to leading the new urban off-road trend by offering exceptional all-wheel-drive performance, remarkable safety features and forward-thinking intelligent technologies.
Having been announced at Auto Shanghai 2023 in China, JAECOO debuted as an independent brand within the Chery Group, with a distinct focus on urban off-road SUVs and a fitting brand slogan of “From Classic, Beyond Classic”.
The name JAECOO is inspired by the fusion of the German word “jäger” (meaning “hunter”) and the English term “cool”, capturing the feeling of both off-road ability and urbanism. The brand blends the wisdom and craftsmanship of master design teams assembled from countries such as the United Kingdom and Germany, setting a new standard for urban off-road SUVs.
The JAECOO brand launches in South Africa with the cutting-edge J7 range, which will comprise 3 distinct derivatives and challenge local consumers’ traditional perceptions of off-roading. The J7 plug-in hybrid electric vehicle (PHEV) and the flagship J8, meanwhile, are scheduled to be introduced later in the year.
JAECOO already boasts nearly 40 dedicated dealerships around the country, carefully selected to cover all of South Africa’s major metropolitan areas and cities. The brand’s dealer network offers its customers a dedicated range of sales and support services and is backed by the Chery Group’s well-established parts warehouse and customer-care office.
All JAECOO models come standard with a generous 5-year/70 000 km service plan and a lengthy 5-year/150 000 km factory warranty (as well as Roadside Assist for 5 years), while the vehicle’s engine is covered by an industry-leading 10-year/1-million km warranty (the latter linked to the first owner).
Tirelessly dedicated to innovation, JAECOO is committed to leading the new urban off-road trend by offering exceptional all-wheel-drive performance, remarkable safety features and forward-thinking intelligent technologies.