M-KOPA company logo

Strategy & Business Intelligence Manager

M-KOPA

Accra, Greater Accra Region, Ghana

Full-time

Analyst, Science / R&D / Research, Information Technology

We're actively recruiting a Strategy & Business Intelligence Manager as we continue to scale our leadership team in Ghana. You'll serve as the analytical engine and strategic advisor that shapes critical business decisions driving financial progress for everyday earners.

The Impact 💚

Your analysis and strategic thinking will directly influence how M-KOPA Ghana grows, competes, and serves its customers — from pricing decisions and market expansion to partnership performance and product launches. We've already helped over 7 million customers access over $2 billion in credit. It's your chance to be part of something that's literally transforming lives across an entire continent 🌍

The Opportunity

🏗️ Be in the room where it matters: Serve as analytical partner to the Head of Business Management and GM on the strategic initiatives that define M-KOPA Ghana's growth trajectory

💰 Own commercial strategy: Drive pricing optimisation, margin analysis, and revenue modelling across our smartphone financing and emerging product portfolio

🚀 Lead BI at scale: Build and own the analytical foundation for M-KOPA Ghana's entire business — dashboards, KPI frameworks, and the data culture that powers fast, confident decision-making

🏆 Global recognition: Join a company named by TIME 100 as one of the world's most influential and by the Financial Times as Africa's fastest-growing for 5 consecutive years (2022–2026)

🌱 Environmental impact: We're working to reduce our carbon footprint, having avoided 2.155 million tonnes of CO₂ to date through clean energy products and circular economy initiatives

What You'll Do

Reporting to the Head of Business Management, you'll translate complex data into clear, actionable strategy across competitive intelligence, pricing, partnership performance, and operational analytics. You'll lead the BI team and sit at the intersection of strategy, operations, and analytics — supporting the senior leadership decisions that shape M-KOPA Ghana's market position and commercial growth.

Your Core Responsibilities:

Strategic Analysis & Planning Support

  • Serve as analytical partner to the Head of Business Management and GM on strategic initiatives — competitive response, market expansion, product launches, and partnership evaluation
  • Conduct market analysis and competitive intelligence — track emerging competitors, analyse their strategies, and recommend defensive and offensive moves
  • Lead business case development for new products, partnerships, and market expansion initiatives

Pricing & Revenue Optimisation

  • Own pricing strategy and optimisation across the product portfolio — smartphone financing, upgrades, and emerging products
  • Conduct margin analysis and profitability modelling to maintain healthy margin status
  • Track competitive pricing dynamics and recommend responsive adjustments

Partnership Performance & Account Management

  • Monitor and analyse partnership performance across telcos, OEMs, retail chains, and dealer networks
  • Build partnership scorecards and KPIs — tracking sales contribution, operational efficiency, and margin impact
  • Identify partnership optimisation opportunities and surface what's working, what isn't, and what needs fixing

Business Intelligence & Analytics Leadership

  • Own the analytical foundation for M-KOPA Ghana's entire business — lead the BI team to design, build, and maintain dashboards, KPI frameworks, and reporting infrastructure
  • Drive a data-driven decision-making culture — translating complex data into clear insights that non-technical leaders can act on immediately
  • Lead strategic transformation projects as assigned — market expansion, fraud prevention, process optimisation, and sales operations analytics

Your Environment 💼

  • Analytics tools: Tableau, Power BI, Looker, or similar BI platforms
  • Data skills: Advanced Excel/Google Sheets, statistical analysis, financial modelling
  • Scope: Strategic and BI leadership for M-KOPA Ghana, with direct partnership to GM and Head of Business Management
  • Team: BI team leadership alongside cross-functional collaboration across sales, product, operations, and commercial

What You Need

4+ years of progressive experience in strategy, business intelligence, analytics, or management consulting, with a proven track record in high-growth commercial environments.

Required Experience:

  • Proven track record in data analytics within a commercial setting, working with dashboards and analytical frameworks
  • Strategic analysis experience supporting C-suite or senior leadership decision-making with data-driven recommendations
  • Financial modelling skills — business cases, ROI analyses, and scenario models that stand up to CFO scrutiny
  • Advanced Excel/Google Sheets proficiency and hands-on BI tool experience (building dashboards, not just consuming them)
  • Statistical analysis capability — regression, correlation, significance testing, and experimentation design
  • Cross-functional collaboration experience, influencing outcomes across departments through insights and analysis

Location & Benefits

Based in Ghana - Hybrid, reporting to the General Manager

  • Work with diverse teams across UK, Europe, and Africa
  • Professional development programmes and coaching partnerships
  • Family-friendly policies and flexible working arrangements
  • Well-being support and career growth opportunities

Our Mission 🌍

We create financial inclusion for the traditionally excluded through a fair, flexible, customer-centric financing model. Our aim is financial progress for everyday earners. We strive to drive greater inclusion of women, youth, and low-income communities.

Our Impact 💚

Our technology has created measurable change:

  • Connected 📱: 2.5 million first-time mobile internet users connected
  • Prosperous 💰: 70% of customers use M-KOPA products for income generation, with 35,000+ livelihoods created for agents
  • Green 🌱: 2.155 million tonnes of CO₂ avoided through clean energy products, with over 127,700 circular economy products provided

Ready to build the strategies and insights that create real-world financial inclusion while advancing your career in fintech? Apply Now!

Why M-KOPA?

At M-KOPA, we empower our people to own their careers through diverse development programs, coaching partnerships, and on-the-job training. We support individual journeys with family-friendly policies, prioritize well-being, and embrace flexibility.

Join us in shaping the future of M-KOPA as we grow together. Explore more at m-kopa.com.

Recognized four times by the Financial Times as one Africa's fastest growing companies (2022, 2023, 2024 and 2025) and by TIME100 Most influential companies in the world 2023 and 2024 , we've served over 6 million customers, unlocking $1.5 billion in cumulative credit for the unbanked across Africa.

Important Notice

M-KOPA is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained staff. Women, minorities, and people with disabilities are strongly encouraged to apply.

M-KOPA explicitly prohibits the use of Forced or Child Labour and respects the rights of its employees to agree to terms and conditions of employment voluntarily, without coercion, and freely terminate their employment on appropriate notice. M-KOPA shall ensure that its Employees are of legal working age and shall comply with local laws for youth employment or student work, such as internships or apprenticeships.

M-KOPA does not collect/charge any money as a pre-employment or post-employment requirement. This means that we never ask for ‘recruitment fees’, ‘processing fees’, ‘interview fees’, or any other kind of money in exchange for offer letters or interviews at any time during the hiring process.

Applications for this position will be reviewed on a rolling basis. Shortlisting and interviews will take place at any stage during the recruitment process. We reserve the right to close the vacancy early if a suitable candidate is selected before the advertised closing date.

If your application is successful M-KOPA undertakes pre-employment background checks as part of its recruitment process, these include; criminal records, identification verification, academic qualifications, employment dates and employer references.

About the company

Company websiteFinancial Services

M-KOPA is a UK-headquartered emerging market fintech that provides affordable smartphone and e-motorbike financing and smartphone embedded digital financial services. With operations in Nigeria, Ghana, Kenya, South Africa, and Uganda, the company has extended over $2 billion in credit to more than 7 million customers. Using an innovative financing model based on daily repayments, M-KOPA provides affordable smartphones embedded with financial services that fit with the cash flow of millions of Every Day Earners who earn their income daily.

By leveraging rich payments data and proprietary AI-driven analytics, M-KOPA builds a credit record for each customer, which forms the foundation for a long-term financial relationship for digital loans, affordable data subscriptions, and insurance.

The company employs over 3,000 staff and 30,000 sales agents across its African markets.

M-KOPA has been recognised by the Financial Times as one of Africa’s Fastest Growing Companies for the past 4 years, featured by CNBC for its impact and growth in financial inclusion, and named twice by Time Magazine as one of the 100 Most Influential Companies globally.