Director, Omnichannel & Marketing Capabilities/AI

Kiniksa Pharmaceuticals is a commercial‑stage biopharmaceutical company developing and commercializing novel therapies for diseases with unmet need, with a focus on cardiovascular indications. With deep expertise in immunology and inflammation, Kiniksa is advancing a growing portfolio of approved and investigational medicines, anchored by its lead product, ARCALYST®, the first and only FDA‑approved therapy for recurrent pericarditis. Grounded in rigorous science and bold innovation, the company fosters a highly collaborative, patient‑first culture led by accomplished life sciences leaders. At Kiniksa, talented individuals are trusted and empowered to make a real impact—shaping the future of medicine while improving the lives of patients who need it most.

Reporting to the Senior Director, Digital Marketing, this role will play a pivotal role in shaping Kiniksa’s marketing capabilities, owning the omnichannel roadmap and accelerating impact with innovative and AI solutions.

The successful candidate will combine strategic and technical expertise, leveraging deep knowledge of Marketing Technology to progress key platform and ecosystem capabilities. This individual will lead the design and implementation of the omnichannel roadmap, with a specific hands-on focus on to orchestrate complex customer experiences. This high-visibility role will partner closely with Brand Marketers, Commercial Operations, and IT to translate commercial vision into a functional reality, ensuring campaigns are data-informed, automated, and scalable. They will possess a ‘roll up your sleeves, get things done’ mindset and recognize the opportunity for growth within a young and growing company, coming in laser-focused on in-role execution to capitalize on that opportunity.

Our office-based employees work on an onsite schedule of five days a week onsite in Lexington, MA. While we prioritize in-person teamwork, remote options will be considered for highly qualified individuals who can maintain strong engagement and collaboration in a virtual environment.

Responsibilities (including, But Not Limited To)

Omnichannel Roadmap & Business Architecture

• Own the omnichannel capability roadmap, defining business requirements, and partner with cross-functional teams to define technical specifications and architectural design.
• Serve as the primary liaison between brand marketing and IT to prioritize and implement new platform features, connectors, and integrations.
• Evaluate and recommend new tools and AI solutions to support evolving campaign needs and increase executional excellence.
  
  

MarTech Operations

• Serve as the hands-on business owner for Kiniksa’s MarTech platforms, including Drupal (AcquiaSiteStudio) and Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email and Contact Builder).
• Lead the development of a solution to increase content reuse and generation, utilizing DAM and CMS capabilities.
• Oversee and document the end-to-end technical production process for each platform.
  
  

Governance and Vendor Management

• Establish and enforce platform governance standards, including naming conventions, folder structures, and data privacy compliance (consent management/opt-outs) within the platforms.
• Manage the technical output of external development vendors and agencies to ensure it meets Kiniksa’s quality and security standards.
• Create and maintain technical documentation (playbooks, data dictionaries, process flows) to support knowledge transfer and platform operational consistency.
  
  

Stand Out Skills For Impact

• Strong leadership in omnichannel strategy and MarTech transformation, owning roadmap development and translating business needs into scalable, data-driven marketing capabilities
• Deep hands-on expertise with Salesforce Marketing Cloud and CMS/DAM platforms, enabling automated, personalized customer journeys and efficient content operations
• Proven ability to design and implement complex marketing ecosystems, including integrations, AI-driven solutions, and end-to-end campaign orchestration
• Skilled in cross-functional leadership, governance, and vendor management, ensuring platform quality, data compliance, and alignment between brand, IT, and commercial teams
  
  

Qualifications And Experience

• Requires a BS degree (MBA or advanced degree is preferred) with10+years’ experience in digital transformation, digital marketing operations, and marketing technology strategy. Experience in life sciences or healthcare industry preferred.
• Hands-on platform experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio.
• Proven experience building and managing a marketing technology roadmap.
• Demonstrated success in defining, building, and scaling new capability, and leading through change.
• Demonstrated ability to independently drive projects to completion.
• Intense curiosity, collaborative spirit, empathy, and a passion for problem solving.
• The ability to champion change and drive innovative thinking.
• Excellent organizational skills, sufficient to multitask in an extremely fast-paced environment with changing priorities.
• Recognized by former peers, colleagues, managers, and direct reports for attributes congruent with Kiniksa values: Relentless. Patient-focused.
  
  

Compensation decisions are based on objective criteria including role responsibilities, experience/qualifications, internal equity, geographic location, and external market benchmarks.

Pay Range

$230,000 - $240,000 USD

Kiniksa is an Equal Opportunity employer and will consider you without regard to your race, color, religion, sex, sexual orientation, gender identity, transgender status, age, genetics, national origin, protected veteran status, or disability status, or any other legally protected category. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Kiniksa does not accept unsolicited resumes from staffing agencies or search firms. Any resumes submitted without a signed agreement will be considered property of Kiniksa, and no fees will be paid.