Director of Marketing and Communications

Omnia Healthcare Group is looking to add a Director of Marketing and Communications to their team! The Director of Marketing & Communications will manage day-to-day marketing operations, guide organizational messaging, and ensure cohesive brand alignment. This position blends strategic leadership with hands-on work, including writing, graphic design, digital marketing, web management, and supervision of a Marketing & Communications Specialist. The ideal candidate is a strong communicator and creative problem-solver with expertise in digital platforms, design tools, and web technologies. This role supports and reports directly to the Vice President of Marketing & Communications and plays a key part in shaping the organization’s voice and presence across all channels.

Don't miss out on this incredible opportunity to join the Omnia Healthcare Group team and make a real difference in the lives of others. Apply today and take the first step towards a rewarding career as a Director of Marketing and Communications with us at Omnia!

Director of Marketing and Communications Essential Duties and Responsibilities:

• Lead integrated communications, marketing, and digital initiatives to support organizational goals
• Draft, edit, and polish professional communications, including memos, letters, newsletters, announcements, and advertising copy
• Manage shared communications inboxes and coordinate the distribution of organization-wide messages
• Ensure all messaging is clear, consistent, and aligned with organizational brand standards
• Design and produce marketing and visual assets such as flyers, brochures, social media graphics, and digital advertisements
• Uphold visual identity standards and maintain high-quality, consistent branding across all platforms
• Plan, launch, monitor, and optimize Google Ads, paid social media campaigns, and SEO initiatives
• Analyze marketing performance data, identify trends, and adjust strategies to maximize impact
• Build, update, and maintain organizational websites using CMS platforms
• Design, develop, and manage SharePoint sites to support internal communication and resource sharing
• Manage and mentor the Marketing & Communications Specialist
• Collaborate with the Vice President of Marketing & Communications and cross-functional teams to prioritize work and deliver timely, high-impact materials
• Other duties as assigned.
  
  
  

Director of Marketing and Communications Qualifications and Skills:

• Proven experience in marketing, communications, or a related field.
• Strong graphic design skills; proficiency in Adobe Creative Cloud and Canva.
• Working knowledge of HTML and CSS.
• Ability to write, edit, and proofread professional communications.
• Experience launching and optimizing Google Ads and social media advertising campaigns.
• Strong organizational skills with the ability to manage multiple priorities and deadlines.
• Innovative and creative mindset to develop unique marketing strategies and materials that stand out in the competitive healthcare market.
• Highly skilled in using Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and other related software to create professional documents, analyze data, and deliver presentations efficiently.
  
  
  

Director of Marketing and Communications Education and Experience Requirements:

• Experience designing and administering SharePoint sites.
• Experience with website building and CMS platforms.
• Prior leadership or supervisory experience preferred.
• A degree in Marketing, Communications, Business Administration, or a related field is preferred.
• Experience in marketing within a long-term care setting is preferred.
• Strong connections and relationships within the local healthcare market, including healthcare providers, organizations, and key community stakeholders.
• Familiarity with Medicare, Medicaid, and various insurance payer systems
  
  
  

Omnia Healthcare Group Full-Time Benefits:

• Competitive Compensation
• 401(k) with company match
• Blue Cross Blue Shield Medical Insurance.
• Dental, Vision, and Disability insurance
• Generous Paid Time Off
• Opportunities for Growth and Advancement
  
  
  

Apply to join a growing team today!

Omnia Healthcare Group is the home office that supports over 40 skilled nursing facilities and rehabilitation centers. Omnia is dedicated to cultivating a work environment that is supportive, inclusive, and empowering. Our goal is to equip our employees with the necessary resources, training, and knowledge they deserve.

By nurturing a culture of respect, collaboration, and continuous growth, we enable our healthcare professionals to deliver the highest quality care. Together, we strive for excellence, ensuring that our team is motivated, inspired, and equipped to provide compassionate and personalized healthcare services to our community.

Omnia Healthcare Group is an Equal Opportunity Employer and does not discriminate based on any protected right such as race, color, nationality, gender, age, disability or any protected applicable right under the National Labor Relations Act.