Country Manager Optical Industry

Managing Director / Country Manager (f/m)

Location: Romania

Industry: Optical Retail / Eyewear

Our client is a fast-growing retail company operating in the optical industry. We are currently looking for an experienced Managing Director who will take full responsibility for business performance, operational excellence, and long-term market growth in Romania.

This is a strategic leadership role for a results-driven executive who combines strong commercial acumen with hands-on operational management and people leadership.

Key Responsibilities

• Lead and manage a multi-site operational structure, ensuring consistency, efficiency, and achievement of business targets across all locations
• Develop and execute operational and commercial strategies that support sustainable growth and strengthen market position
• Oversee field operations, monitor store performance, and support local teams in delivering business goals
• Take full ownership of the company’s P&L, driving profitability and long-term financial performance
• Manage annual budgeting processes for revenues and costs
• Analyse financial and operational data, track KPIs, and implement improvements based on insights
• Optimise internal processes to improve efficiency, customer experience, and commercial outcomes
• Build strong internal and external stakeholder relationships that support business development and brand reputation
• Work closely with shareholders / board members on strategic planning, reporting, and key business decisions
• Lead recruitment, development, and engagement of high-performing management and sales teams

Candidate Profile

• Proven experience managing multi-site or geographically dispersed retail operations
• Previous experience in a senior leadership role such as Managing Director, Operations Director, Country Manager, or similar
• Strong understanding of retail operations, sales management, and business growth strategies
• Solid experience managing full P&L responsibility and budgeting processes
• Strong analytical skills with the ability to make data-driven decisions
• Experience building and leading engaged, high-performing teams
• Excellent leadership, communication, and stakeholder management skills
• Entrepreneurial mindset, independence, and strong decision-making ability in a fast-paced environment
• Willingness to travel across Romania as required
• Fluent English language skills

Nice to Have

• Experience in fast-scaling organisations
• Background in retail, FMCG, or other high-volume customer-facing sectors
• Previous experience in the optical, eyewear, healthcare retail, or related industry

What Our Client Offers:

• Stable long-term cooperation under an employment contract or B2B agreement
• Attractive compensation package with performance-based bonus scheme
• Company car, laptop, and mobile phone
• Benefits package for employee and family members
• High level of autonomy and real impact on business decisions
• Opportunity to shape growth strategy in an expanding organisation
• Professional development opportunities and leadership support
• Positive, collaborative, and entrepreneurial working environment

Interested?

If you are an experienced executive ready to lead a growing retail business in Romania, we would like to hear from you. Apply now or contact us for a confidential discussion.