Trade & Consumer Marketing Director

Pirelli
Montreal, Quebec, Canada
F

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Pirelli company logo

Trade & Consumer Marketing Director

Pirelli

Montreal, Quebec, Canada

Full-time•

Advertising, Sales / Marketing, Business Management / Project / Planning

Trade and Consumer Marketing Director, Car Business Unit


DISCOVER PIRELLI

We are a global leader in the tire industry, specializing in designing, developing, manufacturing, and marketing high-performance tires for cars, motorcycles, and bicycles. With a presence in over 160 countries and around 18 production facilities, we pride ourselves on our cutting-edge technology and commitment to sustainability. Innovation is at the heart of everything we do, and it is fueled by our commitment to the inclusion of unique perspectives and different experiences.

Because power is nothing without our people!

The ideal candidate is based near Montreal, Quebec and willing to dedicate work time onsite with the team.


WHY JOIN US

We are offering a rewarding role with scope for career progression along with:

  • International, engaging, and supportive working environment.
  • Global onboarding process.
  • Bespoke training and development programs accessible to all.
  • Competitive salary and benefits package.


DRIVE YOUR FUTURE

Join our amazing Marketing Team and manage the business operations of Pirelli’s trade and consumer marketing function to ensure delivery of best-in-class trade and consumer marketing initiatives!


YOUR CORE ACTIVITIES

  • Lead the creation of our Trade and Consumer Marketing Plan with the marketing team across our portfolio of individual products and product ranges, including overseeing the creation and delivery of marketing materials and content, media placements, public relation programs, and host events.
  • Serve as an adviser for the business leadership on all aspects related to the operations of the trade and consumer marketing function.
  • Lead development of trade and consumer spending strategies across all channels and product groups improving the efficiency and effectiveness of trade and consumer promotion budget.
  • Establish, monitor and adjust key performance metrics and Trade and Consumer Marketing budget to ensure that trade marketing costs are within budget projections.
  • Keep abreast of industry best practices and for reporting on data and industry trends relating to trade marketing function.


WHAT WE ARE LOOKING FOR

  • Degree in Business Administration, Marketing, Technology
  • 7+ Years of relevant experience
  • 2+ years leadership experience
  • Project management knowledge
  • Automotive enthusiast
  • Effective communication skills, both written and spoken


WHAT PUTS YOU IN POLE POSITION

  • Ability to travel up to 40% of the year; including weekends
  • Strong knowledge of Microsoft 365 tools and applications
  • Being a self starter!
  • Ability to work cross-functionally and in multiple work styles
  • Strong organizational and problem-solving skills


APPLY NOW, DRIVE YOUR FUTURE!

#WePirelli

About the company

Pirelli

Company website•Marketing Services, Consumer Services, Motor Vehicle Manufacturing

Pirelli was founded in Milan in 1872 and today stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots.
With 18 production plants in 12 countries and a commercial presence in over 160, Pirelli has around 30,700 employees and had a turnover of about 5.3 billion euro (in 2021). It is among the world’s major producers of tyres and associated services and the only one focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles.
Pirelli’s technological excellence is also nourished by the innovation and competencies derived from sporting competitions, in which it has been active for over 110 years. Currently, the Company participates in over 350 car and motorcycle sport events and, since 2011, it has been the exclusive tyre supplier to the Formula 1© World Championship and will be the sole Global Tyre Partner until 2024.
All of this has grown from a strong commitment to Research and Development based on an “Open Innovation” model. In 2021, Pirelli’s investment in R&D equaled around 6% of its revenues from High Value products, one of the highest levels among the world’s major tyre producers. Pirelli boasts around 2,000 people engaged in R&D, located at its Milan headquarters and 12 local technology centres, and a portfolio of more than 6,700 patents.
The Pirelli brand is an international icon standing for technology, tastefulness and Italian excellence, synonymous with safety and reliability. Represented by the unmistakable “long P” logo for more than a century, the Pirelli name is associated with exclusivity, luxury and innovation, strengthening its distinctive position as a supplier to luxury car manufacturers.
Pirelli continually enhances the reputation and strength of the brand through its involvement in motorsport events and competitions, cultural and artistic projects and initiatives benefitting local communities.