About This Job
Advance Intelligence Group
Location: Singapore
Work Mode: On-site
Industry: Technology, Information and Internet
Job Description
About ARX
ARX is a mobile-first Web3 trading terminal built by Advance Arx Inc., a venture under Advanced Group — a Southeast Asian unicorn. ARX empowers individual investors with clear, organised access to publicly available market data — enabling more confident and informed trading decisions.
About The Role
We are looking for a highly motivated Product Marketing Intern (6 months) to support the go-to-market strategy, growth campaigns, and brand positioning of a next-generation AI-powered fintech platform across Southeast Asia. You will work directly with the Head of Product to craft narratives that convert, content that educates, and campaigns that drive measurable user growth.
This Role Sits At The Intersection Of
Product marketing & positioningGrowth & performance marketingContent strategy & social mediaCommunity building & influencer partnershipsData analytics & campaign optimisation
Key Responsibilities
Go-to-market & positioning
Support the development and execution of go-to-market plans for new product features and platform launches across Southeast AsiaCraft clear, compelling positioning and messaging that speaks to the "trapped middle class" retail trader personaTranslate complex on-chain and trading concepts into simple, benefit-led copy for app stores, landing pages, and onboarding flows
Content & social
Own the content calendar across key channels (X, Telegram, TikTok, Instagram) targeting Southeast Asian retail audiencesProduce short-form video scripts, carousel copy, and community posts that drive engagement and top-of-funnel awarenessResearch and adapt creative formats that resonate in key Southeast Asian markets — including local memes, formats, and cultural moments
KOL & community
Identify, vet, and coordinate with KOLs (Key Opinion Leaders) and trading influencers across Southeast Asia for co-marketing and seeding campaignsSupport community management across Telegram and Discord — engaging users, surfacing feedback, and maintaining brand voiceHelp design referral and ambassador programmes that incentivise organic word-of-mouth growth
Campaign analytics
Track and report on campaign performance metrics — impressions, click-through rate, conversion, cost per acquisition — and surface actionable insightsSupport A/B testing of ad creatives, landing page copy, and push notification messagingMaintain a competitor and market intelligence brief on key players in the Southeast Asian copy trading and crypto retail space
Cross-functional collaboration
Work closely with the product and design teams to ensure marketing materials accurately reflect product capabilities and ship alongside feature launchesCoordinate with external agencies, freelancers, and creative partners on campaign executionContribute to investor and partner decks with market data, user growth narratives, and positioning materials
What We're Looking For
Strong written communication skills — you can write clearly, concisely, and adapt tone across channelsGenuine interest in crypto, fintech, or retail trading productsFamiliarity with social platforms dominant in Southeast Asia (TikTok, Telegram, Instagram, X)Analytical mindset — comfortable reading campaign data and drawing conclusionsA bias toward creative experimentation and moving fastBonus: experience running KOL campaigns, paid social, or community management in a crypto or fintech context
What You'll Get
Direct mentorship from the Head of Product. Real ownership of campaigns reaching retail traders across Southeast Asia. Exposure to both the product and commercial sides of building a fintech platform from early stage. A fast-moving, founder-adjacent environment where your content and campaigns directly influence user growth metrics.
Advance Intelligence Group
Location: Singapore
Work Mode: On-site
Industry: Technology, Information and Internet
Job Description
About ARX
ARX is a mobile-first Web3 trading terminal built by Advance Arx Inc., a venture under Advanced Group — a Southeast Asian unicorn. ARX empowers individual investors with clear, organised access to publicly available market data — enabling more confident and informed trading decisions.
About The Role
We are looking for a highly motivated Product Marketing Intern (6 months) to support the go-to-market strategy, growth campaigns, and brand positioning of a next-generation AI-powered fintech platform across Southeast Asia. You will work directly with the Head of Product to craft narratives that convert, content that educates, and campaigns that drive measurable user growth.
This Role Sits At The Intersection Of
Product marketing & positioningGrowth & performance marketingContent strategy & social mediaCommunity building & influencer partnershipsData analytics & campaign optimisation
Key Responsibilities
Go-to-market & positioning
Support the development and execution of go-to-market plans for new product features and platform launches across Southeast AsiaCraft clear, compelling positioning and messaging that speaks to the "trapped middle class" retail trader personaTranslate complex on-chain and trading concepts into simple, benefit-led copy for app stores, landing pages, and onboarding flows
Content & social
Own the content calendar across key channels (X, Telegram, TikTok, Instagram) targeting Southeast Asian retail audiencesProduce short-form video scripts, carousel copy, and community posts that drive engagement and top-of-funnel awarenessResearch and adapt creative formats that resonate in key Southeast Asian markets — including local memes, formats, and cultural moments
KOL & community
Identify, vet, and coordinate with KOLs (Key Opinion Leaders) and trading influencers across Southeast Asia for co-marketing and seeding campaignsSupport community management across Telegram and Discord — engaging users, surfacing feedback, and maintaining brand voiceHelp design referral and ambassador programmes that incentivise organic word-of-mouth growth
Campaign analytics
Track and report on campaign performance metrics — impressions, click-through rate, conversion, cost per acquisition — and surface actionable insightsSupport A/B testing of ad creatives, landing page copy, and push notification messagingMaintain a competitor and market intelligence brief on key players in the Southeast Asian copy trading and crypto retail space
Cross-functional collaboration
Work closely with the product and design teams to ensure marketing materials accurately reflect product capabilities and ship alongside feature launchesCoordinate with external agencies, freelancers, and creative partners on campaign executionContribute to investor and partner decks with market data, user growth narratives, and positioning materials
What We're Looking For
Strong written communication skills — you can write clearly, concisely, and adapt tone across channelsGenuine interest in crypto, fintech, or retail trading productsFamiliarity with social platforms dominant in Southeast Asia (TikTok, Telegram, Instagram, X)Analytical mindset — comfortable reading campaign data and drawing conclusionsA bias toward creative experimentation and moving fastBonus: experience running KOL campaigns, paid social, or community management in a crypto or fintech context
What You'll Get
Direct mentorship from the Head of Product. Real ownership of campaigns reaching retail traders across Southeast Asia. Exposure to both the product and commercial sides of building a fintech platform from early stage. A fast-moving, founder-adjacent environment where your content and campaigns directly influence user growth metrics.
About the company
Company website•Technology, Information and Internet
Founded in 2016, Advance Intelligence Group is an AI-native financial and data platform, enabling easy and fair access to financial products and services for everyone.
The Group's consumer business, Atome Financial, is Southeast Asia’s leading digital finance platform and is backed by leading institutional funding partners including Standard Chartered, HSBC, Bank Jago, DBS Bank, SMBC, BlackRock, Evolution X Capital, InnoVen Capital and many others.
Backed by investors such as Softbank Vision Fund 2, Warburg Pincus, Northstar Group, Standard Chartered Bank and Singapore-based EDBI, the Group has raised USD 700 million in funding to-date and secured capital in excess of USD 1 billion supporting its credit book.