
Senior Sales Director
SmartDev
Quận Cầu Giấy, Hanoi, Vietnam
Business Development, Sales / Marketing
SmartDev is an AI-powered software development company headquartered in Vietnam, part of the Verysell Group. We help global businesses deliver faster and build smarter — combining AI-driven development practices with deep expertise across fintech, healthcare, retail, and enterprise technology. Our team of engineers, architects, and AI specialists works across the full stack: from custom software and cloud solutions to generative AI, MLOps, and intelligent automation. At SmartDev, we believe that great architecture and AI-first thinking are a competitive advantage — and we build our teams accordingly.
The company is at a pivotal point in our journey: transitioning from a pure IT outsourcing provider to an AI-enabled solutions partner.
We have over 200 talented employees working both on-site and remote/hybrid at locations:
- Danang: 81 Quang Trung, Hai Chau 1 ward, Hai Chau District, Danang
- Hanoi: Zodiac building, 19 Duy Tan Street, Dich Vong Hau ward, Cau Giay District, Hanoi
- Carry personal sales quota/MRR + lead combined BDM/SDR team sales quota/MRR; maintain accountability for both.
- Own full sales cycle (qualification → closure) for deals > USD 50K TCV across all service lines.
- Maintain minimum 3× pipeline coverage at all times; escalate to CCO if coverage drops below 2.5×.
- Enforce GP (Gross Profit) floor discipline on all proposals; no deal submitted without CCO pre-approval if below threshold.
- Execute Clay/HeyReach/HubSpot lead generation at scale; drive weekly pipeline velocity and conversion.
- Lead partner identification and qualification; prepare briefs for Presales/Partnerships Director handoff.
- Coach and develop BDM and SDR team: weekly 1-to-1s, live deal reviews, call listening, skills tracking.
- Implement repeatable sales process (deal qualification, discovery/demo flow, proposal templates).
- Maintain BDM/SDR performance scorecards monthly in HubSpot/SharePoint; escalate underperformance within 30 days.
- Respond to qualified inbound proposals within 48 hours; coordinate Pre-sales on solution scoping.
- 8+ years enterprise B2B sales experience; quota-carrying roles with team leadership.
- Proven success closing deals > USD 50K TCV; multi-year contracts preferred.
- Fluent in CRM systems (HubSpot preferred) and outbound tools (Smartlead, Clay, Dealfront).
- Hands-on experience building and managing BDM/SDR teams; comfortable with direct coaching.
- Signal-based prospecting expertise (funding rounds, regulatory publications, M&A triggers); GDPR/CAN-SPAM compliance.
- Data-driven mindset with strong pipeline discipline; weekly forecast accuracy and deal staging.
- Execution-first culture; adaptable and comfortable working in European and APAC markets.
- Strong communication and executive presence; comfortable reporting to CCO and partnering with leadership.
- Willing to be based in Vietnam (Hanoi/Da Nang) with flexibility for 20–30% regional travel.
Benefits
- International working environment with AI-driven strategic direction.
- 20 days of annual leave – Hybrid working mode.
- Premium healthcare package with PVI and comprehensive annual health check-ups
- Competitive salary & 13th salary bonus
- Lunch allowance to fuel your productivity.
- Engaging company culture with fun activities
- Global collaboration – Work with both Vietnamese and international colleagues.
About the company
Company website•Software Development
SmartDev was established in 2014 and was acquired by Verysell group in 2019 with the aim to become Top 10 Technology Companies in Vietnam. We are a Swiss company built and managed by highly experienced Europeans with a dedication to technical excellence, passed on to promising Vietnamese developers. We have outsourced development centers in Danang and Hanoi (Vietnam). In late 2021, we was chosen as Winner of SME100® Fast Moving Companies. And in 2024, we has won 2 Sao Khue Award - the most prestigious award of IT in Vietnam.
We have been delivering complex technology projects for Fintech, Enterprise, Start-Up and Scale-Up companies since 2014. The SmartDev team has expertise in APIs, mobile banking apps, FinTech app development, insurance software and more.
Smartdev's culture is described as a multi-cultural working environment with Agile processes; work-life balance and great benefits such as hybrid working policy, 20 days of annual leave, PVI insurance healthcare and Udemy account.
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How the top newspapers talk about us:
1. Vnexpress: https://vnexpress.net/smartdev-nhan-hai-giai-sao-khue-2024-4738610.html.
2. Government News - English version: https://en.baochinhphu.vn/global-it-services-provider-wins-double-victory-at-sao-khue-awards-2024-111240424141322748.htm
3. Vietnamnet: https://vietnamnet.vn/smartdev-gianh-cu-dup-giai-thuong-sao-khue-2024-2274102.html
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Reach SmartDev at:
- Website: https://smartdev.com
- Linkedin: https://www.linkedin.com/company/smartdev-llc-/
- Facebook: https://www.facebook.com/SmartDevLLC
- Youtube: https://www.youtube.com/@smartdevllc/
Get in touch with us if you have any enquiries: [email protected]











