Media Academy for Journalism & Communication

Media Academy for Journalism and Communication (MAJaC) is a not-for-profit limited liability Company, established in 2010 by the Gambia Press Union (GPU) to strengthen democracy through broad-based and high-quality professional training for media, CSO, and communication specialists. It aims to build and nurture critical minds for the rapidly evolving world of journalism, film, photography, digital media, and communication.

Our journalism programme is aligned to the UNESCO standards for journalism education in Africa and it is accredited by the National Accreditation and Quality Assurance Authority-NAQAA. Our teaching approach is learner-centered hinged on media ethics, analysis, critical thinking and research. Due to the hands-on training approach, the academy is lauded as “a revolution” in journalism education in The Gambia.