Waada

We offer fully digital, Shariah-compliant insurance solutions tailored for underserved and emerging consumer segments. With over 5 million customers in Pakistan — 96% of whom are first-time insurance buyers — Waada designs, distributes, and manages Takaful products across life, health, and asset categories. Our expansion into Saudi Arabia, following initial MGA license approval, marks a pivotal step in our mission to become the region’s leading Takaful brand and digital insurance enabler.