SNOCKS' €13M Revenue Growth Story: From Socks to Global DTC Giant

Our standout client story from the last 6 years: SNOCKS

Most know them for socks and basics.
Today, they’re a global DTC brand, doing €90M/year in revenue.

With growth came new challenges:
- Revenue per user stuck at €2.01
- Conversion rates plateaued
- Audience expanding beyond core customers

What started as an advisory role turned into a partnership.
Five years ago, SNOCKS asked us to take over their CRO program.

Our mission:
- Find revenue leaks across the funnel
- Fix friction and motivate users using behavioral psychology
- Increase revenue per user and conversions systematically

The result:
- €13M in extra revenue (today)
- €4.99 RPU (+148%)
- Delivered via 350+ high-velocity A/B tests

Thanks to the entire SNOCKS team for the trust.

PS: If your brand makes €500K+/month and you want us to uncover hidden revenue potential, DM me with “Roadmap.”

#CRO success #revenue growth #case study #digital transformation #business growth